Started from the
bottom now we here.
“We weren’t Mad At the hard Seltzers, Just Disappointed”
NOCA stands for No Carbonation..super clever, we know. The three of us (Rich, Alex and Galen), friends from college, set out with the goal of disrupting the booze biz. We loved hard seltzers but hated the bloat, burp and burn from the bubbles. So, we created a bubble- free boozy water, the only beverage of its kind (think hard seltzer without the bubbles). It’s that simple - no bubbles, no bloat, all the buzz!